
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs
Hi, I'm Annette Richmond, an entrepreneur who has been where you are and is eager to share what I've learned with you.
This podcast focuses on content creation and marketing strategies, AI, video, social media, podcasts, and LinkedIn engagement to help B2B professionals, consultants, and entrepreneurs grow their business.
ABOUT
As a former magazine writer and media studies student in college, Annette has always been fascinated with media as a messenger. She launched her first podcast, Smarter Career and Business Moves, in 2020 and Content Marketing School in late 2023.
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs
077 - The Naughty and Nice List: LinkedIn Features Reviewed (Part 2)
The one constant is change when it comes to features on LinkedIn®️. Some are loved by everyone, others not so much.
In this episode, I share clips from December's Media Mavens Talk, a monthly audio event I co-host with my friend and colleague Gillian Whitney, Live Stream Strategist / Book Author.
➡️ Our friend Kevin D. Turner, LinkedIn Brand Strategist and Trainer, joined us for part of this portion of our Audio Event
Our discussion focused on Naughty and Nice On LinkedIn, topics included:
🔹Adding content to your LinkedIn Company page Featured section
🔹LinkedIn's "Video" tab on the mobile app and moving to Portrait format
🔹Types of videos found in the "Video" feed (parameters for inclusion???)
🔹Competition between social platforms??? (the upcoming Algorithm report)
🔹What's up for 2025? More gamification akin to Community Top Voice
🔹Returning to Clubhouse for Audio events? How will it work?
🔹Working with 3rd party platforms on Livestreaming / Audio features
Link for LinkedIn Build Your Voice https://buildyourvoice.linkedin.com/student/catalog
🔷 Thank you for listening. If you found this episode relevant don't forget to hit that Follow Button to keep learning and growing with us.
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⏬ If you're spending 2-hours to create a 2-minute video DOWNLOAD my FREE 5-Step Time Saving CHEATSHEET today!
Go to ContentMarketingSchool.org/5stepvideo
➡️ Need more? Check out the 300+ videos on my YouTube channel Click here for my YouTube channel
💙 Find me on Bluesky @annetterichmond.bsky.social
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For additional insights, follow Annette Richmond and Black Dog Marketing Strategies on social media.
LinkedIn: https://www.linkedin.com/in/annetterichmond/
Bluesky: https://bsky.app/profile/annetterichmond.bsky.social
YouTube: https://www.youtube.com/@blackdogmarketingstrategies
TikTok: https://www.tiktok.com/@annetteadvises
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LinkedIn Company Page: https://www.linkedin.com/company/black-dog-marketing-strategies/