Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs

Hi, I'm Annette Richmond, an entrepreneur who has been where you are and is eager to share what I've learned with you.

This podcast focuses on content creation and marketing strategies, AI, video, social media, podcasts, and LinkedIn engagement to help B2B professionals, consultants, and entrepreneurs grow their business.

ABOUT

As a former magazine writer and media studies student in college, Annette has always been fascinated with media as a messenger. She launched her first podcast, Smarter Career and Business Moves, in 2020 and Content Marketing School in late 2023.

Podcasting since 2023 • 112 episodes

Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs

Latest Episodes

112 - Secret to Boosting Your Business? Start Thinking Like a Marketer

Thinking like a marketer isn’t about flashy tactics—it’s about basics, mindset, and using simple strategies that connect your ideal audience to your business. You’ll hear why “marketing” means the activities that bring customers to you, how the...

October 12, 2025 • Season 3 • Episode 112 • 21:06

111 - 5 Ways to Level Up Your Videos (Without Spending A Lot More Time or Money)

Are you ready to make your social media videos more professional without spending a lot more time or money? You might be surprised how easy it is. In this solo episode, I share 5 easy ways to level up the quality of your social med...

October 02, 2025 • Season 3 • Episode 111 • 8:00

110 - Don't Overthink Document: How to Turn Your Everyday Life Into Video Content

Staying consistent with video can be a challenge. Particularly on days when you're not camera-ready, don't have any time, or are just not in the mood. In this episode, I share how to shift the way you think about video creation from per...

September 18, 2025 • 9:58

109 - 3 Most Asked Video Questions Answered (Best Equipment, Saving Time , More)

Not surprisingly, I get asked "how to" questions about video all the time. In this solo episode, I share the 3 questions I get asked the most by consultants, entrepreneurs, and businesses that want to use video to build online visibility. ...

September 09, 2025 • Season 3 • Episode 109 • 8:02

108 - How "Authentic" Should You Be Online? (It Depends On You)

How important is it to be "authentic" online? And what does that even mean anyway? For me, it depends. This solo episode is all about being authentic on social media. I share some insights from Seth Godin on what authenticity actual...

August 28, 2025 • Season 3 • Episode 108 • 10:34

See All Episodes

Contributors

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

Podcasting Business School

This show will deliver podcasting tips about forming a successful business around your podcast as we focus on podcast monetization and podcast growth strategies. Whether you are looking to create a side hustle or replace your income and become a full time podcaster this show will help you get there!