Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs
Hi, I'm Annette Richmond, an entrepreneur who has been where you are and is eager to share what I've learned with you.
This podcast focuses on content creation and marketing strategies, AI, video, social media, podcasts, and LinkedIn engagement to help B2B professionals, consultants, and entrepreneurs grow their business.
ABOUT
As a former magazine writer and media studies student in college, Annette has always been fascinated with media as a messenger. She launched her first podcast, Smarter Career and Business Moves, in 2020 and Content Marketing School in late 2023.
Content Marketing School: Social Media, Video, AI, Podcast, and LinkedIn Tips for B2B Professionals, Consultants, and Entrepreneurs
Latest Episodes
133 - Busting Short-Form Video Myths (That You Probably Believe)
The biggest myth about video is that everybody on video is under 40. The second thing that refuses to go away is that video means that you'll be dancing on TikTok.In this episode, I'm debunking a few misconceptions about video marketing,...
132 - 5 Essential Time-Saving Tools for Consultants and Entrepreneurs
If you're like most consultants and entrepreneurs one thing that you never have enough of is time. In this episode, I share five of my favorite time-saving tools and why they are at the top of my list. Whether you're trying to mana...
131- How to Speak with Confidence on Camera, Podcasts, and Stage
Most people want to show up on podcasts, speak on stages, or create video content—but they hesitate because they’re worried about how they sound, how they look, or whether they’ll mess up.In this episode, I chat with radio veteran and co...
130 - Why Businesses Should Move Video Creation In-House (Saves You Time, And Money)
Video marketing is no longer a nice-to-have, which is why most businesses (91%) use video as a marketing tool according to Wyzowl's State of Video Marketing 2026. And 24% of those who don't say the reason is that it's too expensive.
129 - Why We Instantly Like or Dislike People (for No Apparent Reason) The Halo and Horns Effect
Ever immediately like or dislike someone you just met? That's likely the result of implicit bias we are totally unaware of. In this solo episode, I discuss how biases we are unaware of - like the Horns and Halo effect - influence j...
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