060 - 4 Styles of Social Media Video (And How to Use Them In Your Content Mix)

Video is one of the best ways to accelerate the Know, Like, and Trust factor with prospective clients. Not only do they see you and hear what you say, they can see your expressions and body language. 

This is why adding videos to your content mix is essential. 

In this episode, I share clips from my guest spot on LinkedIn live coach Gillian Whitney's show. During the show, we discussed 4 types of social media video. 

🔹Edutainment videos (educate and engage)
🔹How-to videos (educate and teach)
🔹Behind-the-scenes (humanize your brand)
🔹Fun Entertainment (just what you think)

🔷 Join me in The Lab on Substack, my space to test, tweak, and share smart ideas worth chasing, especially around video, content strategy, and showing up online without burning out (or wasting your weekends) Click Here

📌 When you’re ready to make creating engaging social media videos a priority, I offer 1:1 coaching and done-with-you video services. 😉 Click Here

*********************************************

➡️ Need more? Check out the 300+ videos on my YouTube channel Click here for my YouTube channel

********************************************

For additional insights, connect with Annette Richmond and Black Dog Marketing Strategies on social media.
Substack: https://substack.com/@annetterichmond
LinkedIn: https://www.linkedin.com/in/annetterichmond/
YouTube: https://www.youtube.com/@blackdogmarketingstrategies
TikTok: https://www.tiktok.com/@annetteadvises
Instagram: htt...